DECA gives students with career interests in business and marketing an opportunity to explore the fields of entrepreneurship, fashion, finance, marketing, hospitality & tourism, sports & entertainment. Students participate in regional, state and national competition. Members must be in a marketing class. The DECA emblem is in the shape of a diamond. Each point on the diamond symbolizes a competency developed in the DECA organization. The four points are: Vocational Understanding- Students develop first-hand knowledge of merchandising management and the opportunities available in their chosen career. Civic Consciousness- Students learn to recognize their obligations to the community in which they live. Social Intelligence- DECA members develop poise and social graces as well as becoming aware of the social environment through DECA social events. Leadership Development- DECA activities are designed to give students the opportunity to participate in many activities which teach them to be leader and followers.
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